Mi Conección

According to the U.S. Census Bureau, by 2011, Hispanic spending power will reach $1.2 trillion. That represents an enormous opportunity for Financial Institutions. To attract that market, however, Financial Institutions must carry a portfolio of products that Latinos find useful. One such product is the Mi Conección Card. The New York Times reported in April of 2008 that of the 360 million Hispanics living in the United States, 50 percent send money home to their relatives in Central and South America. By selling the Mi Conección remittance card through your Financial Institution, you can capture that elusive money transfer market, worth $62 billion in 2007, and generate a new revenue stream for your organization.

Card Features and Functionality

• Pulse-Star branded
• PIN-only card
• Reloadable
• $6 remittances to Latin America
• Insured by the FDIC
• ATM withdrawals
• Purchases with cash bank
• ACH loads
• Green Dot Money Pak^® loads